The Weekly Email Trap That's Killing Your Freedom

Picture this: It's Sunday night. You're staring at your laptop screen, cursor blinking mockingly in an empty email draft.

"Write weekly email" has been sitting on your to-do list for... well, let's not talk about how long. 🙈

You know you should be nurturing your list. You know those subscribers signed up to hear from you. But between client work, family obligations, and actually running your business, that weekly email becomes the thing you either rush through at the last minute or skip entirely.

Sound familiar?

Here's what most entrepreneurs don't realize: You're working harder, not smarter. And your best content - the emails you pour your heart and soul into - disappears into the void after one send. ✨

The "One and Done" Problem That's Costing You Revenue

Laura Kamark, an evergreen email strategy specialist, discovered this problem when working with a brilliant copywriter client.

"She had been sending out fantastic weekly emails for two years. Hilarious, engaging, valuable content that I loved getting in my inbox," Laura explained. "But I realized - all those amazing emails were one and done. New subscribers would never see that incredible content."

Think about it:

• You spend hours crafting the perfect email ✍️

• You hit send to your current list 📧

• Someone joins your list next week... and they'll never see it 🤯

This is like writing a bestselling book and only letting 100 people read it.

Let’s Flip the Script and Get Your Best Content Working 24/7

What if I told you there's a way to:

✅ Never stress about weekly emails again
✅ Make sales while grocery shopping
✅ Have new subscribers fall in love with your content automatically
✅ Build relationships on autopilot (without being salesy)

Enter the evergreen email nurture sequence.

This isn't just "set it and forget it" automation. It's a strategic system that works around the clock to build relationships, establish authority, and generate revenue - even when you're at the grocery store. 

The SAND Framework: Your Blueprint for Email Success

Laura developed the SAND framework to create emails that actually convert:

🏖️ S - Share: Provide valuable tips, resources, and information
🎯 A - Authority: Showcase testimonials, podcast features, success stories
💝 N - Nurture: Tell stories, ask questions, build genuine connections
💰 D - Deliver: Make strategic offers and sales (yes, it's okay to sell!)

"We should be talking about the same thing until we're blue in the face," Laura notes. "Just like Cher still performs the same songs from decades ago, and people still pay to see her - your audience wants to hear your core message repeatedly."

The Monthly Flash Sale Secret (That Eliminates Live Launch Stress)

Here's where it gets really interesting. Laura's copywriter client now has automated flash sales running every month for her digital products.

The result?

• Consistent revenue without live launch pressure 💸

• Sales happening while she's at the grocery store 🛒

• No more stressful launch sequences every quarter 😩

• Steady income from products she created once 📈

"I'll get Voxer messages from her saying 'I made two sales today while I was at the grocery store,'" Laura shared. "That's the beauty of automation."

Why Your Deliverability Depends on Consistency

Here's something most entrepreneurs miss: Email providers like Google and Yahoo are watching your sending patterns.

When you email sporadically - blast during launches, then disappear for months - they get suspicious. Your emails start landing in spam folders instead of inboxes. 📨➡️🗑️

Consistent evergreen emails solve this by:

• Maintaining steady sending patterns

• Keeping engagement rates high

• Building trust with email providers

• Ensuring your important messages actually get delivered

The Automation Mindset: Small Changes, Massive Impact

This evergreen email strategy is just one example of how smart automation can transform your business. Other time-saving automations include:

⚡ Podcast guest contracts that send and sign automatically
⚡ Discovery call bookings that populate your invoicing system
⚡ Zoom recordings that upload to storage without manual intervention
⚡ Subscribe and save for business supplies (and coffee! ☕)

"The more we can automate on the backend, whether it has to do with our business or running the household, the better," Laura emphasizes. "We have so much on our plates as business owners."

Your Next Steps: From Email Stress to Email Success

Ready to stop dreading that weekly email and start building a system that works for you?

Start here:

1. Audit your best emails from the past year - these become your evergreen foundation

2. Map out at least 3 months of content using the SAND framework

3. Set up monthly flash sales for any digital products or services

4. Create engagement tracking to maintain list health

5. Test and optimize subject lines and content based on real data

The goal isn't perfection - it's consistency and freedom. 🎯

The Freedom You've Been Looking For

Imagine walking into your next summit or networking event knowing that every new subscriber will automatically receive your best content. Picture making sales while you're spending time with family, sleeping, or simply living your life.

That's not a pipe dream - it's what happens when you work with technology instead of against it.

Your email list is your most valuable business asset. It's time to treat it that way.

🤔 Question for you: What's your biggest email marketing challenge right now?

💡 Ready to simplify your email strategy and reclaim your time?

If you're tired of the weekly email struggle and ready to build an evergreen email system that works FOR you instead of against you, Laura Kamark is your go-to expert. She specializes in evergreen email strategy, system setup, and automation for coaches and consultants who love their work but not their tech.

❤️ About Laura...

Laura Kåmark is a email marketing & and tech strategist who helps coaches, consultants and course creators who love their work but NOT their tech. She helps simplify the backend of their business, use the right tech, and create automated systems so they can scale with confidence and ease.

Sign up for Laura’s Free guide >>> How To Get More Sales From Your Email List On Autopilot

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